DiscoverGood NonsenseThe "run nonprofits like a business" fallacy — with Ariel Glassman
The "run nonprofits like a business" fallacy — with Ariel Glassman

The "run nonprofits like a business" fallacy — with Ariel Glassman

Update: 2025-02-27
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In this episode, we’re joined by fellow rabble-rouser Ariel Glassman. Ariel’s helped organizations (on four continents!) raise tens of millions of dollars through a collective approach, which she leads with her firm, Common Great.


Along the way, we dive into —



  • Uncovering the real problems of toxic leadership

  • How “run it like a business” is nearly impossible in the current nonprofit reality

  • Why diversifying revenue is a vertical—not horizontal—strategy

  • The need for strong strategy and operations, and not just passion

  • One wish Ariel would make to magically improve the social sector


It’s practical, it’s honest, and (as always) there’s good nonsense along the way. If you know a nonprofiteer we should invite on the show, let us know at hello@goodnonsense.org!


Mentioned on this episode:


Ariel’s LinkedIn

Common Great

How Nonprofits Get Really Big (SSIR)

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The "run nonprofits like a business" fallacy — with Ariel Glassman

The "run nonprofits like a business" fallacy — with Ariel Glassman

Evan Wildstein & Tasha Van Vlack